This week, Pat was asked by our colleague RJ Thompson from Pitt Business to appear on his remote interview series, Talks with Thompson. They discussed content creation, marketing strategy and career tips for students in the classes that RJ leads at Point Park and at Pitt Business.
Part of this interview that we were excited to share focused on how to start thinking more granularly about your video content and how it ultimately drives sales. Don’t be an order taker. Communicate with your sales team and create content that speaks to your clients and prospects.