Learn how you and your organization can drive sales with marketing content. Pat Sehn, content strategist and one of the owners of Steady State Media, was asked by colleague, RJ Thompson from Pitt Business, to appear on his remote interview series, Talks with Thompson. Together, RJ and Pat discuss content creation, marketing strategy, the importance…
Filming at home has become necessary when it comes to creating marketing content. Most marketing professionals are still working from home offices due to COVID restrictions. Knowing which video equipment to use when you are filming your own content is very important for producing professional-looking videos. This includes when you are filming at home. We’ve…
The majority of Americans remain under stay-at-home orders, social distancing during this health crisis. This is resulting in the pausing or cancelling of most production projects and avenues for content creation. Marketers and production personnel are, rightly, considered non-essential with few exceptions. This leaves some of our clients wondering, “what are our options for creating…
https://vimeo.com/275845525 Reusable Assets Are Crucial To create a great marketing video, you must have certain, branded video elements on hand. These assets can be easily plugged into a marketing or brand video. This allows for a quicker post-production process and shorter turnaround time. We call these important elements reusable marketing assets. Video Marketing Assets You…